ROAS
Revenue ÷ Ad spend
Shopware customer groups and negotiated discounts inflate revenue ROAS on list price while net purchase cost and rebates shrink real margin.
Bid on profit from your Shopware store
Shopware 6 integration for POAS tracking, profit dashboards, and Google Ads automation. ROAS for revenue KPIs. POAS for bids, budgets, and product labels.
- Shopware 6
- App / API sync
- B2B
- Complex pricing
- POAS
- Profit uploads
- Rules
- Label presets
Metrics
Shopware B2B pricing distorts ROAS — POAS fixes it
POAS
Gross profit ÷ Ad spend
Profit Bid reflects customer group net prices and manufacturer costs in POAS — ads scale the groups and SKUs that contribute after discounts and logistics.
- Shopware 6 app sync for orders, entities, and customer groups.
- B2B net pricing rules prevent list-price ROAS from misleading bids.
- Google Ads profit conversions for Search and Shopping feeds.
- Weekly A/C/X label sync across large Shopware catalogs.
Analytics
Shopware 6 POAS & DACH ecommerce ad optimization
Shopware merchants sync purchase prices, customer groups, and order rules into POAS — profit-weighted conversion upload for Google Ads Shopping in Germany, Austria, and EU markets.
- Shopware POAS
- Shopware 6 profit tracking
- DACH Google Ads
- Shopware Google integration
- Purchase price sync
- Customer group margin
Shopware POAS vs revenue ROAS (DACH stores)
Index- ROAS
- POAS
Shopware customer groups and rule-based pricing make revenue ROAS unreliable — POAS uses synced purchase prices.
Shopware ad spend by sales channel
- Google Shopping DE40%
- Google AT/CH24%
- Meta catalog26%
- Other10%
Compare Shopware POAS across DACH Google Ads accounts from one Profit Bid license.
Shopware cost inputs in POAS
- Purchase price (EK)50%
- Shipping rules24%
- Payment / fees16%
- Gross profit10%
Shopware EK prices from PIM or ERP feed directly into POAS calculation per SKU.
Connect Shopware app — sync purchase prices and upload POAS conversion values to Google Ads Shopping.
Capabilities
Built for profit-first advertising
Shopware app connection
Sync orders, line items, customer groups, and product entities into Profit Bid.
Customer group margins
Reflect B2B net prices and rebates in COGS rules so POAS isn't distorted by list price.
Google Ads integration
Profit-weighted conversions for Search and Shopping with Merchant Center feed support.
Automated A/C/X labeling
Identify catalog heroes and margin leaks across large Shopware catalogs.
Dual ROAS / POAS metrics
Align marketing and finance with both revenue and profit lenses on the same campaigns.
Enterprise-scale orders
Scale plan supports high order volume with overage billing beyond included limits.
Workflow
How Profit Bid works with Shopware
- 01
Connect your store
Install or authorize the Profit Bid Shopware app from the connect-store flow.
- 02
Map costs & profit rules
Import manufacturer purchase prices or custom cost fields into POAS rules.
- 03
Link ad accounts
Connect Google Ads accounts used for Shopware feed campaigns.
- 04
Upload profit conversions
Enable POAS upload. Validate sample orders against expected gross profit.
- 05
Automate with POAS labels
Schedule weekly label sync and review auto-optimization recommendations.
Works with your ad stack
Shopware B2B setups often show strong ROAS on contracted prices — POAS reveals whether campaigns actually contribute after discounts and logistics.
Common questions
Shopware 5 support?
Focus is on Shopware 6 via app/API. Contact support for legacy migration paths.
Can I export POAS reports?
Use dashboard KPIs and order snapshots. Agency plans include client reporting workflows.
ROAS vs POAS for B2B?
B2B revenue ROAS can look inflated on list price — POAS uses your net cost and negotiated margin.
More answers on our FAQ page.
Pricing
Choose your plan
Select a plan and continue to secure checkout — POAS conversion upload included on every tier.
Choose your plan
Store limits apply when you connect platforms in the app — not at checkout.
Starter
$14.99/ month
$29For one store getting started with profit-based bidding
- 1 connected store
- 300 orders / month included
- Unlimited products
- Unlimited ad platforms
- POAS conversion uploads to Google Ads
- Profit dashboard & order snapshots
- Catalog & COGS sync
- Merchant Center XML feed
- Automatic order backup (stale stores)
- WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware & OpenCart
- $0.03 per extra order
Most popularGrowth
$39/ month
$59For growing brands with steady order volume
- Up to 2 connected stores
- 1,500 orders / month included
- Unlimited products
- Unlimited ad platforms
- POAS conversion uploads to Google Ads
- Profit dashboard & order snapshots
- Catalog & COGS sync
- Merchant Center XML feed
- Automatic order backup (stale stores)
- WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware & OpenCart
- $0.025 per extra order
Pro
$79/ month
$119For teams running multiple stores with advanced Google Ads
- Up to 4 connected stores
- 5,000 orders / month included
- Unlimited products
- Unlimited ad platforms
- POAS conversion uploads to Google Ads
- Profit dashboard & order snapshots
- Catalog & COGS sync
- Merchant Center XML feed
- Automatic order backup (stale stores)
- WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware & OpenCart
- Smart product labels (Google Ads)
- AI Agent POAS optimization
- $0.02 per extra order
Scale
$149/ month
$199For agencies and high-volume merchants
- Up to 6 connected stores (all platforms)
- 15,000 orders / month included
- Unlimited products
- Unlimited ad platforms
- POAS conversion uploads to Google Ads
- Profit dashboard & order snapshots
- Catalog & COGS sync
- Merchant Center XML feed
- Automatic order backup (stale stores)
- WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware & OpenCart
- Smart product labels (Google Ads)
- AI Agent POAS optimization
- $0.015 per extra order
14-day free trial available — start free · full pricing details
Ready to bid on profit?
Connect your store, upload POAS conversions, and see ROAS vs POAS in one workspace.