ROAS
Revenue ÷ Ad spend
OpenCart merchants with thousands of SKUs often see Google Shopping push long-tail items with high ROAS but supplier cost and options that yield negative contribution.
OpenCart stores: sync orders, calculate POAS with COGS and fees, upload profit conversions to Google Ads, and automate product labels — while keeping ROAS visible for revenue goals.

Revenue ÷ Ad spend
OpenCart merchants with thousands of SKUs often see Google Shopping push long-tail items with high ROAS but supplier cost and options that yield negative contribution.
Gross profit ÷ Ad spend
Profit Bid bulk-imports COGS, maps options and bundles, and auto-labels A/C/X SKUs by POAS — exclude X products from paid traffic without manual spreadsheets.
OpenCart stores with thousands of SKUs track POAS at product level — sync extensions, supplier costs, and order profit into Google Ads conversion upload and A/C/X feed labels.
OpenCart long-tail catalogs inflate ROAS with low-margin SKUs — POAS labels exclude profit bleeders from Shopping.
Large OpenCart feeds need POAS-tier labels so Google scales winners, not entire catalog average.
Most OpenCart SKUs sit in C tier — POAS automation moves budget to the profitable minority.
Connect OpenCart extension — sync supplier costs and upload profit POAS for Google Shopping at scale.
Connect via Profit Bid extension for order, product, and option-level cost tracking.
A/C/X labels tame wide OpenCart catalogs by POAS tier without manual spreadsheet work.
Send POAS-weighted values to Google Ads conversion actions tied to your store domain.
Map supplier cost, options, and bundles into consistent gross profit per line item.
Compare campaign ROAS targets against realized POAS to spot over-scaling.
Run several OpenCart instances on Growth+ plans with centralized POAS reporting.
Deploy the OpenCart extension and complete pairing from Profit Bid My Account.
Bulk-edit COGS for top SKUs. Set default margins for long-tail products.
Authorize Google Ads. Map primary purchase conversion action.
Switch upload mode to POAS. Monitor first 7 days of Smart Bidding learning.
Enable label sync. Split Shopping campaigns by A vs C products.
OpenCart merchants with thousands of SKUs use POAS labels to prevent Google Ads from pushing low-margin items that spike ROAS.
Extension supports current OpenCart releases — check connect-store for version notes.
Yes — CSV import and inline product editing in Profit Bid products module.
Keep ROAS as a reference KPI. Set tROAS/tCPA strategies using POAS-informed conversion values.
More answers on our FAQ page.
Select a plan and continue to secure checkout — POAS conversion upload included on every tier.
Store limits apply when you connect platforms in the app — not at checkout.
For one store getting started with profit-based bidding






For growing brands with steady order volume






For teams running multiple stores with advanced Google Ads






For agencies and high-volume merchants






14-day free trial available — start free · full pricing details
Connect your store, upload POAS conversions, and see ROAS vs POAS in one workspace.