Shopping POAS
55%101%
Breakeven = 85%Illustrative scenario — composite example based on common ecommerce patterns, not a named customer case study.
8,000 SKUs, one POAS label system
Manual Shopping groups couldn't keep pace with catalog churn. Profit Bid automated A/C/X labels from POAS and cut wasted Shopping spend 34%.
The challenge
Google Shopping ROAS looked strong at 290% but returns on heavy items destroyed margin. Merchandisers updated COGS monthly. Ads ran on stale data.
Approach
- OpenCart extension sync with daily order and catalog refresh.
- Bulk COGS import for top 500 SKUs. Default margin rules for tail.
- Enabled automatic A/C/X label sync to Merchant Center custom labels.
- Split Shopping campaigns: A-scale, C-test, X-excluded.
- Monitored ROAS vs POAS divergence report each week.
Performance
Profit BidPOAS trajectory — 75 days
- Shopping POAS101%Breakeven = 85%
- ROAS265%Quality over volume
- Wasted spend12%X exclusions
Results
ROAS
290%265%
Quality over volumeWasted spend
34% of budget12%
X exclusionsLabel refresh
Manual/monthlyDaily/auto
Catalog churn handled“We couldn't label 8,000 products by hand. POAS-driven A/C/X finally made Shopping manageable.”
Stack
OpenCartGoogle Ads ShoppingProfit Bid Growth
Pricing
Run this playbook on your store — choose your plan
Select a plan and continue to secure checkout — POAS conversion upload included on every tier.
Choose your plan
StarterChoose Starter
$14.99/ month
$29For one store getting started with profit-based bidding
- 1 connected store
- 300 orders / month included
- POAS conversion uploads to all Ad Platforms
- Profit dashboard & order snapshots
- Catalog & COGS sync
- Merchant Center XML feed
- Automatic order backup (stale stores)
- WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware & OpenCart
- Unlimited products
- Unlimited support
- Unlimited ad platforms
- $0.03 per extra order
Most popular
Growth$39/ month
$59For brands that need a second store — same platform or mixed
- Up to 2 connected stores (any mix, including same type)
- 1,500 orders / month included
- POAS conversion uploads to all Ad Platforms
- Profit dashboard & order snapshots
- Catalog & COGS sync
- Merchant Center XML feed
- Automatic order backup (stale stores)
- WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware & OpenCart
- Unlimited products
- Unlimited support
- Unlimited ad platforms
- $0.025 per extra order
ProChoose Pro
$79/ month
$119For multi-store teams with advanced Google Ads
- Up to 4 connected stores (any mix, including same type)
- 5,000 orders / month included
- POAS conversion uploads to all Ad Platforms
- Profit dashboard & order snapshots
- Catalog & COGS sync
- Merchant Center XML feed
- Automatic order backup (stale stores)
- WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware & OpenCart
- Unlimited products
- Unlimited support
- Smart product labels (Google Ads)
- AI Agent POAS optimization
- Unlimited ad platforms
- $0.02 per extra order
ScaleChoose Scale
$149/ month
$199For agencies and high-volume merchants
- Up to 6 connected stores (any mix, including same type)
- 15,000 orders / month included
- POAS conversion uploads to all Ad Platforms
- Profit dashboard & order snapshots
- Catalog & COGS sync
- Merchant Center XML feed
- Automatic order backup (stale stores)
- WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware & OpenCart
- Unlimited products
- Unlimited support
- Smart product labels (Google Ads)
- AI Agent POAS optimization
- Unlimited ad platforms
- $0.015 per extra order
14-day free trial available — start free · full pricing details