How A/C/X rules work
Presets set POAS thresholds and minimum data requirements (spend, conversions). Products graduate between zones as performance changes.
Merchant Center sync
Profit Bid updates supplemental feeds or API-linked attributes so labels appear without manual spreadsheet exports.
Step-by-step
Follow these in order — each step builds on the previous one.
- 1
Pick a labeling preset
Choose balanced, aggressive, or conservative POAS thresholds.
- 2
Connect Merchant Center
Authorize feed access for label push.
- 3
Create campaigns by label
Hero campaigns for A. Test budgets for C. Exclusions for X.
- 4
Monitor label drift
Review SKUs moving from A to C — often early margin compression signal.
Frequently asked questions
Common questions about this topic — tap to read answers.
How often do labels refresh?
Typically daily after order sync. High-volume stores may see intraday updates on critical zones.
Can agencies use one label preset for all clients?
Start from a preset, then tune POAS targets per client margin profile.













